⏳ Pre-order — ships late February / Early March
(Unreasonably) Soft.
The Cloud Hoodie is designed for those who crave softness, ease, and a mid-weight sense of calm in their everyday layers. Built to feel comforting without feeling heavy, it delivers a relaxed, effortless wearing experience that settles in the moment you put it on.
At the centre is our signature ™Marshmallow Hood: oversized, double-layered, and cotton-stuffed to create a soft, cocoon-like feel around the head and neck. Designed to quiet external stimulation and create a subtle sense of separation from the outside world - perfect for unwinding, decompressing, or simply moving through your day with less friction.
The Cloud Hoodie is less robust and more fluid than our Heavyweight Hoodie, featuring a smooth, drapey exterior and an ultra-soft interior that feels weightless against the skin. Where the Heavyweight anchors you, the Cloud floats — offering comfort without pressure, warmth without bulk, and softness without structure.
This style is ideal for those who gravitate toward ease, breathability, and an effortlessly cozy feel in their clothing. A hoodie that feels calm, gentle, and easy to live in.
Fabric:
- Lush Fleece (330 GSM)
- 95% Cotton / 5% Polyester
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Ultra-soft inside and out
*Hoodie weighs roughly ~750g (slight variance between sizes)
Fit:
(Intentionally) oversized for a relaxed, weightless calm.
- XS: Fits similar to a US men’s M
- S: Fits similar to a US men’s L
- M: Fits similar to a US men’s XL
- L: Fits similar to a US men’s XXL
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XL: Fits similar to a US men’s 3XL
*Model is 5'9" wearing size M.
